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Hiring (and Firing) on Upwork

Upwork for Your Business Upwork is an online workplace that can connect you to a pool of contractors from all over the world. If you use it properly, you can find reliable contractors who you can build long-term partnership with. If you are able to do this, you can run your future[…]

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The Perfect Landing Page

Content Ensure the primary headline of your landing page matches the ad visitors clicked to get there – and make it interesting and eye-catching. In fact, make sure all the keywords in your copy match that of the ad that brought the visitor there. Use a sub heading for more[…]

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Creating a google-like search engine for your site

Google’s search engine (and others) are experts at correcting typos and misspellings. You would have seen many times Google suggesting, “did you mean orange” when you typed “oragne”. Google’s algorithms for correcting typos and misspellings are not publicly known but we do know that Google has billions of searches performed every day[…]

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